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JOB DESCRIPTION
The Senior Manager| Marketing Execution & Operations joins Hilton at the start
of creating this discipline in Asia Pacific. This role is central in driving
the alignment of processes| metrics and goals to ensure strategies are driving
a strong return on investment and achieving the business objectives. The
successful candidate will be making recommendations on tools| capabilities and
ways of working to drive performance.
As Senior Manager| Marketing Execution & Operations| you will be leading the
delivery of projects from initiation to execution and ongoing adaptations.
Projects will range from more technical to strategic in nature| involving
teams across the marketing organization as well as key stakeholders outside
marketing including partner agencies.
The Senior Manager| Marketing Execution & Operations will lead and mentor
project management team responsible for the delivery of pay-to-play tactica
regional promotions| always-on retargeting campaign| always-on prospectin
campaign as well as brand campaigns. Key to the role is the ability to buil
relationships quickly in a dynamic organization| make strategic
recommendations on marketing plans and capabilities in order to drive future
growth and greater customer focus with flexibility to change direction when
needed.
The Senior Manager| Marketing Execution & Operations will be based in
Singapore and will be responsible for developing and refining tools|
templates| and standard methodologies to continuously improve our project
management capabilities across the marketing teams in Asia Pacific. An ideal
candidate will be an energized| passionate leader| eager to drive marketing
innovation and transformation.
What will I be doing?
The Senior Manager| Marketing Execution & Operations – Asia Pacific will be
responsible for performing the following tasks to the highest standards:
Lead a project management team. This includes seeking ways to improve operational performance| removing roadblocks when needed| providing training and mentoring to team members| conducting performance reviews and career development discussions.
Provide leadership visibility into campaigns| assess departmental capacity and drive prioritization decisions.
Partner with the global Marketing Execution & Operations team to develop and refine tools| templates| standard methodologies and ways of working to improve operational performance.
Partner with the Media and Social teams to drive campaign performance including exploring new partners and products.
Partner with the Performance & Insights team to provide ongoing actionable analysis| insights and recommendations on opportunities to help drive performance across marketing activities.
Build a continuous learning| and test and learn culture. This involves working cross-functionally to optimize campaign activity and drive greater business outcomes.
Drive innovation including introducing new methods of working| enhanced capabilities| evolved uses of data and improved departmental skills development.
Partner with Media and Performance & Insights teams to ensure the use of marketing funds are maximized and make recommendations on budget allocations as needed.
What are we looking for?
A Senior Manager| Marketing Execution & Operations – Asia Pacific serving
Hilton Brands is always working on behalf of our Guests and working with other
Team Members. To successfully fill this role| you should maintain the
attitude| behaviors| skills| and values that follow:
Bachelor|s degree in project management| marketing| communications or related field
7+ years of experience in marketing-related project management function
2+ years of management or supervisory experience
Excellent project management capabilities to stay on top of details| deliverables and anticipate and propose solutions to potential roadblocks to keep activities on track
Strong prioritization and decision-making skills with proven ability to manage multiple priorities and projects with deadlines
Strong digital marketing and social media skills to make strategic recommendations on marketing plans
Proven strategic thinking from concept to implementation to facilitate solutions that drive results and have a valuable and sustained impact on the organization
Ability to work effectively and influence others toward a common direction and with a common vision in a matrixed environment including working within and among teams| across diverse functions and locations| and influence others at all levels to move projects forward
Shown experience owning the inception to completion of a marketing campaign with a large| cross-functional team
Strong analytical skills
Hands-on| hardworking and self-motivated| able to work independently as well as part of a team
It would be advantageous in this position for you to demonstrate the following
capabilities and distinctions:
Master|s degree in project management| marketing| communications or related field
10+ years of experience in marketing-related project management function; experience in Asian market a plus
4+ years of management or supervisory experience
Experience working on large digital projects
Experience with complex workflows and multi-channel content distribution
What will it be like to work for Hilton?
Hilton is the leading global hospitality company| spanning the lodging sector
from luxurious full-service hotels and resorts to extended-stay suites and
mid-priced hotels. For nearly a century| Hilton has offered business and
leisure travelers the finest in accommodations| service| amenities and value.
Hilton is dedicated to continuing its tradition of providing exceptional guest
experiences across its global brands. Our vision to fill the earth with the
light and warmth of hospitality unites us as a team to create remarkable
hospitality experiences around the world every day. And| our amazing Team
Members are at the heart of it all!